
Why People Really Pick a Church (How to Reach Them)
Pastors, your community is full of people quietly trying to pick a church home. But not everyone is looking for
As I visit churches across the country I realize that ministries have so much to communicate: events, promotions, services, requests and stories. Sadly, the more I research behaviors of church staff, I see we’re doing more and more while having less time to get it all done.
Regularly church communicators say, “I just don’t have time for that, but I wish I did”. The truth? We make time for what we prioritize. Period. So, let’s solve this.
Church communications requires leadership. Taking charge of the time and things you’re doing is essential so you get the important things done! If you’re simply order-taking than you’re not doing the job effectively. A church communicator NEEDS to have a seat at the leadership table. Why? To focus the other leader’s efforts and to understand the “why” of everything you’re communicating.
Then save a ton of time starting with these 3 foundational actions:
Not only are these time savers, they’re lifesavers. Start fixing and directing people around you so that everyone’s happier and you get up each day loving your job. You can do this.
Pastors, your community is full of people quietly trying to pick a church home. But not everyone is looking for
If you think branding is too corporate for the Church, you’re not alone. Many pastors resist this idea until they
You’re leading. You’re preaching. You’re promoting. But still… it feels like no one’s really listening. That’s not just frustrating; it’s
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