Sadly, common website mistakes abound on church websites. And we’re called to better! Let’s correct these online errors so our audience will find solutions and discover what they need on our websites. Today, most prefer getting information from a website. They don’t want to carry around a printed bulletin or remember where they...
Sermons that engage is the same goal communication leaders attempt through effective email subject lines and webpage headlines that get noticed. Why? Because open rates of emails teach us what motivates an audience to participate in communication. Much like getting an audience to stop and consume web content because of its headline. It’s...
Social media, as a church, should be on every pastor’s list of communication channels. Why? Because half the world’s population uses social media. Social media should be part of making disciples of all nations, as we seek to answer the Great Commission properly (Matthew 28:16-20). Social media allows a church to reach two...
It’s a great time to learn church communication lessons in order to get your congregation and community listening again. For years, the church has been talking in a way so many ignore our important message. No longer does the church have to rely on people visiting a building, getting a church bulletin, or...
If you’re trying to communicate the collecting of church offerings, don’t let your congregation down. Often in our services, the offering time has become relegated to a time for checking phones, the time for a musical selection, or seen as an abrupt interruption to the flow of worship. In other churches, it’s...
Looking for some church communication strategy ideas? We’re in the summer months on your church calendar, so vacation bible school’s probably over, and regular church ministry groups are somewhat paused for a much-needed break. It’s relatively quiet. However, fall anticipation is upon us. So, let’s use this time to get your church...
Here are 4 church website improvements to add to the top of your to-do list. Why? We’ve moved from reliance on a print hub (ie. church bulletin) to a digital hub; therefore, we prefer getting information from a website rather than being forced to locate printed material. A church website is only...
Church branding components are the essential ingredients to helping a church be known for something relevant and needed. In order to impact a community and connect them to the gospel. Being known for the right things are critical to having someone consider attending your church! These church branding components help shape the perception...
Your church has essential demographic questions needing answers. Since effective communication engagement rises and falls on how well you know your audience, demographics are the foundation of understanding your community. Regularly discover your community through solid research. Where can you get a demographic study? Your Association or Convention may offer it to their...
