Be Known
Discover Your ThreadThe BeKnownForSomething communication process consistently delivers results. It’s a simple 3-step process:
We research your reach area; provide a demographic binder of data about your actual community while comparing it to a 5-year projection. A mystery visit discovers your current congregation and potential for growth. more
We identify and describe your key communication personas. Focus groups allow your congregation to speak their needs. Then we create a professional church brand thread that your community will notice. more
We ensure you have effective tools in a Digital Hub (web, social, email), a communication strategy to create the right content, then train your team how to use the tools. Need tools? We can custom create them for you. more
Services
CONSULTATION
Individual components of our process are available by the hour or based on a custom consultation request. Contact us.
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COACHING
Want to be taught a communication or tool process? Custom individual or small group video conference coaching is available. Contact us.
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WRITING
We write hundreds of articles for magazines and blogs as a national voice for effective church communications. We also write/edit content for communication materials. Contact us for rates.
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STUDIO
Formerly PinPoint Creative, the BeKnownForSomething Studio is available as a full-service creative agency to produce work for your brand.
Creative Concept • Design • Online Experience • Website Organization
Contact us for custom quotes
Speaker
For you, your group, your conference
We teach every component we practice daily:
leadership • branding • communications • strategy • analysis
Speaker
For you, your group, your conference
We teach every component we practice daily:
leadership • branding • communications • strategy • analysis
Process & Pricing
The Complete Church Communication Solution
Interested in solving your communication problems, setting up your communication structure based on the best foundation, so that you can reach your community for Christ?
The BeKnownForSomething Process works. Structured in 3 communication packages, we investigate your community and congregation, determine your brand (what you should be known for), and assist you with a complete communication strategy to drive a solid Digital Hub (web, social, email).
Learn more. Download our Process and Pricing PDF.
We also customize our packages to meet limited budgets. Let’s talk.
Our full BeKnownForSomething Process takes approx. 6-9 months (we can work to a deadline).
Featured Download
Testimonials
I found Mark MacDonald's presentation to be informational and useful.
Mark MacDonald has been an essential part of our Conference and Publications…his understanding of church communications… is irreplaceable for us and our audience. Mark has a keen observation of social media trends, technology trends, and creative marketing… that continues to have a draw in this market
great presentation… so interesting and helpful. Our brand statement makes it easy to easily explain what we’re known for