Be Known

Discover Your Thread

Process

The BeKnownForSomething communication process consistently delivers results. It’s a simple 3-step process:

Discover Your Two Audiences

We research your reach area; provide a demographic binder of data about your actual community while comparing it to a 5-year projection. A mystery visit discovers your current congregation and potential for growth. more


Discover Your Brand Thread

We identify and describe your key communication personas. Focus groups allow your congregation to speak their needs. Then we create a professional church brand thread that your community will notice. more


Discover What and How to Say it

We ensure you have effective tools in a Digital Hub (web, social, email), a communication strategy to create the right content, then train your team how to use the tools. Need tools? We can custom create them for you. more

Services

CONSULTATION

Individual components of our process are available by the hour or based on a custom consultation request. Contact us.

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COACHING

Want to be taught a communication or tool process? Custom individual or small group video conference coaching is available.  Contact us.

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WRITING

We write hundreds of articles for magazines and blogs as a national voice for effective church communications. We also write/edit content for communication materials.  Contact us for rates.

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STUDIO

Formerly PinPoint Creative, the BeKnownForSomething Studio is available as a full-service creative agency to produce work for your brand.

Creative Concept • Design • Online Experience • Website Development

 Contact us for custom quotes

Be Known For Something Teaching

Speaker

For you, your group, your conference

We teach every component we practice daily:

leadership • branding • communications • strategy • analysis

Request our Speaker’s Kit

Be Known For Something Teaching

Speaker

For you, your group, your conference

We teach every component we practice daily:

leadership • branding • communications • strategy • analysis

Request our Speaker’s Kit

Process & Pricing

The Complete Church Communication Solution

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Interested in solving your communication problems, setting up your communication structure based on the best foundation, so that you can reach your community for Christ?

The BeKnownForSomething Process works. Structured in 3 communication packages, we investigate your community and congregation, determine your brand (what you should be known for), and assist you with a complete communication strategy to drive a solid Digital Hub (web, social, email).

Learn more. Download our Process and Pricing PDF.
We also customize our packages to meet limited budgets. Let’s talk.

Our full BeKnownForSomething Process takes approx. 6-9 months (we can work to a deadline).

Featured Download

10 Commandments for Church Websites

Testimonials

… their creative process has transformed our marketing and communications

Ben Trites - Executive Director Bayside Camp, Canada

Mark MacDonald’s (BeKnownForSomething’s) work is relevant and contextual for where and how the church should communicate and inspire in this digital age. His skills are scalable for churches of any size. We all should be listening!

Mike Hunter - CCA, Senior Pastor Midland, Texas

Mark delivered more insight and value in one hour than anyone I’ve ever met with or hired. I’ve done these drills many times with marketing folks who make big promises but give you stuff you already know. What makes Mark different is the amount of homework and analysis he did. He found details that I wasn’t even aware of. He was respectfully blunt and gave me positive steps forward. I was both motivated and equipped to begin taking control of my brand.

Rex Miller - Author, Speaker, Thought Leader rexmiller.com

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