Everyone seems to be yelling. I’m not talking mean yelling because there’s “good” yelling too. Everyone has something they want to communicate! And because we live in a marketing-noisy world, talking quietly (like we do in a small group) will be ignored. Unless you practice this one tip. Talking a benefit will...
The church welcome time is so important in your church for three reasons: 1) to be friendly to regular attenders, 2) to demonstrate the way for members to be friendly to each other, and 3) to make guests feel appreciated for attending (so hopefully, they’ll return)! When your church welcome time occurs during...
It's important to know how to do a church welcome during a Sunday service. Welcoming visitors properly is the first step to creating longtime new church members. Church growth starts by making people welcome! Based on the many churches I’ve visited as a "mystery visitor", here are 5 tips for ensuring first-time guests...
Your church has essential demographic questions needing answers. Since effective communication engagement rises and falls on how well you know your audience, demographics are the foundation of understanding your community. Regularly discover your community through solid research. Where can you get a demographic study? Your Association or Convention may offer it to their...
A pastor cannot go wrong by listening to the answers to these questions to ask your congregation. In fact, you’ll gain a deeper understanding of local ministry by processing what they reveal. But how do you regularly ask these revealing questions? There are at least two ways: Focus Groups: set up homogeneous groups based...
If you want to reach people not listening, it feels like an overwhelming, impossible task! There are a few reasons people don’t listen: the world is noisy so, as a defense mechanism, they can’t listen to everything. Instead they pick and choose what they want. they also tune out messaging that’s beyond...
Pastor, there’s differences between preaching in a room and preaching online. You understand, because the last few years has been a challenge! For hundreds of years we’ve been communicating to people, in real life (IRL), in a room. Growing that audience has been a challenge throughout our history but we’ve gone into...
Effective marketing, promotion, or advertising is designed to motivate someone to improve, acquire, or move. Often to get people into your store. Now the world is changing. Many businesses and organizations understand that getting someone through their doors is not the ultimate end goal. Why? Because, over the last decade (and especially during...
I love to eat. And I especially enjoy experiencing food from new places. But, I’m sure you agree, it’s difficult to choose new restaurants without relying heavily on recommendations. Many things can go wrong at restaurants! Bad service, subpar food, dirty environment, long lines and an unappealing menu. They need to juggle everything...
