audience

Be Known for Something : Discover Your Church Communication Thread / audience (Page 2)

Jan 14 2019

(Short) Checklist so People Will Receive Your Communication

Announcements, audience, audience engagement, Communication Strategy, Communications, Community, Content, email, engagement, Persona, Social Media

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Sad truth: People aren’t paying attention to most (church) communication. In fact, most people are only half-listening or half-reading. An exasperated church communicator recently asked me, “how do you change this trend!?” Stop wasting people’s time. That’s the easy answer. Then, after a little thought, I added “there’s probably 4 things you have...

Jan 07 2019

3 Resolutions Every Church Communicator Must Make

BKFS

audience, Brand Strategy, Budget, Communication Strategy, Communications, Community, Leadership

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It’s the new year! For a goal-oriented person, I find myself giddy with the prospects of this clean slate where I can project future outcomes. All this while most are deciding resolutions for the new year. The difference? Resolutions are slight course corrections that will impact your goals. Sure, you may want...

Dec 24 2018

3 Ways to Lead Your Church Differently in 2019

BKFS

audience, audience engagement, Communications, Community, engagement, Leadership, Social Media

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I understand. It’s difficult to lead a congregation. Trying to communicate effectively to a group is a large task since so many people want so many different things. You’re also guiding them spiritually and chiding them for veering from the spiritual path. So much to do, so little time to do it. Here...

Dec 17 2018

3 Free Ways to Improve Your Website by Spring

BKFS

audience, Communications, Community, Content, Website Design

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I’ve found that the winter is a great time for refreshing things. And your website needs your attention. Why do I know this? Because every website needs constant updating and quickly becomes lackluster. Since Easter is just around the corner, why don’t you commit to making your website amazing in the next...

Dec 10 2018

3 Ways to Say Merry Christmas to a Congregation

BKFS

audience, audience engagement, Communications, Community, Content, email, engagement, Social Media

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Christmas is in a few weeks! In the hustle and bustle of the shopping season, we often hear many saying Merry Christmas and Happy Holidays but the more we hear it, the more the importance of it fades. When a church or pastor says it, is there a way to make it...

Dec 03 2018

1 Way to Control Why People Like Your Church

BKFS

Announcements, audience, Brand Strategy, Communication Thread, Thread

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We know the most effective way to get people to visit your church: word of mouth promotions. It’s the most cost-effective method of evangelism. Why? Because most people know and interact with people similar to them. If they like your church, the people around them will probably like the church too. How...

Nov 26 2018

1 Month Before an Event. What to do, what to do?!

BKFS

Announcements, audience, audience engagement, Communication Thread, Communications, Community, ministry event, Social Media

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I’m sure you’re aware — in a month or so you have a big event happening or finishing. Is it too late to be thinking about effective communication? Yes. In all honesty, you need more prep time to get people interested and excited to attend. But what now? What are the last...

Nov 19 2018

5 Ways to Communicate Gratitude

BKFS

audience, audience engagement, Community, engagement

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Happy Thanksgiving! As America concentrates on this admiral quality this week, may we as the Church demonstrate and communicate biblical gratitude so that it permeates our lives. You’re either known for gratitude or you’re known for narcissistic undertones. Where you subtly communicate how much you’ve accomplished. Alone. Here are 5 ways that a...

Nov 12 2018

Control Your Communications

BKFS

audience, audience engagement, Brand Strategy, Communication Strategy, Communication Thread, Communications, Community, Thread

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I’m a control freak. I admit it. Most leaders fear feeling out of control and seek to gain (at least) the appearance of knowing what’s going on, setting specific goals, and doing what it takes to reach or surpass them. It’s that control that is desired and valued in a senior leadership...

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