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Spend a Ton of Time on Your Website to Save a Ton of Time

For 30+ years I’ve worked in communication with about half that time working with websites. Over the last 10 years I’ve spent a ton of time helping others work with their websites as they’ve developed a website-centric communication hub. This past year as Communication Strategist of a statewide denomination, I’ve gotten deep...

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3 Negatives Required for Positive Communication

Often, because church communicators are required to lock down a brand, control messaging, and control ministry leaders, we become negative sounding: “No, you can’t do that”, “stop writing things like that”, “you can’t use that color”, “sorry, the logo can’t be used in that manner”, “no, social media isn’t an advertising channel”...

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6 Signs Your Church Has Ministry Silos (Tear Them Down)

As churches grow and Pastors (ministry leaders) are hired to look after various ministries, the healthy church-focus becomes threatened by the inevitable: Ministry Silos. This is when ministry areas become myopic — nearsighted — to the point they rarely look at the entire organization or even at another ministry outside of its narrow walls....