Read More
Communications Director

3 Reasons Every Church Needs a Communications Director

When we started our church communication’s company 15 years ago, very few churches had full-time communication directors. We talked mainly to Pastors, Worship Leaders, Secretaries and Volunteers. Now, many churches have a full-time dedicated person who’s committed to the communications of their local church. Finally! It’s not just the large churches either; we...

Read More

No One Likes a Copycat

If you’ve ever heard me in a seminar, workshop, or conference, you’ve probably heard my rant about Pepsi Max. The history is clear in the cola wars. Coca-Cola invents something and Pepsi appears to copy it. From their initial offerings in the late 1880’s, to their diet concoctions, to the masculine diet...