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Community

Be Known for Something : Church Branding / Community
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Jan 04 2021
How well does your Community Know Your Church?

Does Your Community Know Your Church? (5 Questions)

BKFS
Community
0 Comments

One of the opportunities I do in the church world is being a Mystery Visitor. This is when a church asks me to experience and report about a first-time visit. I start with a good demographic report of the community. From that, I know who the church needs to reach (and see...

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Aug 03 2020
Know your Community

Do You Know These 3 Things about Your Community?

BKFS
Audience, Communication Strategy, Community, Personas
0 Comments

Effective communication rises and falls on how well you know your audience. For the church you have 2 audiences: internal and external (congregation and community). Most of you (hopefully) understand your congregation because they regularly let you know what they like and dislike. Plus you meet with them every week or so. But...

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Apr 27 2020
Social Media Isn’t Easy

Social Media Isn’t Easy: Here are 5 Reasons Why

BKFS
Communication Strategy, Community, Content, Leadership, Social Media
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Church is about fellowship (which by definition is social). And social media is simply a (mostly free) communication channel that has millions of potential followers on it. Because of this, it’s an excellent way to extend your ministry reach while being involved in the daily lives of your members. So why do...

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Apr 20 2020
Why a Church Naturally Does Social Media Well

Why a Church Naturally Does Social Media Well. But Doesn’t.

BKFS
Communication Strategy, Community, Content, Social Media
0 Comments

It’s been several years since we realized social media is a valid means of church communication. Many have adopted Facebook, Twitter, and Instagram as their channels. Some have been brave by using SnapChat, Pinterest, and Linkedin. And there are so many others! Which channels should the church be using? Surprisingly, the church should...

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Apr 06 2020
All your Church needs for Easter

All your church NEEDS for Easter

BKFS
Audience, Community, Ministry Event
0 Comments

I grew up in the church; you probably did too. But the sobering news is that about a third of our communities have no connection with a church. Does that mean 2/3s are fully connected? No. We know that even though someone knows about church doesn’t mean they go to church. And...

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Mar 30 2020

Last Minute Easter Communication Checklist

BKFS
Community, Content, Ministry Event, Social Media
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The big day is arriving soon. Everyone is in a full court press. Leadership is making last minute adjustments and you’ve not worked so many hours… since last Easter. So, what more needs to be done? You may be asking, “I have more things to do other than my crazy to-do list?!”....

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Mar 16 2020

Why Your Church Communication (Probably) Isn’t Working

BKFS
Communication Strategy, Community, Content
0 Comments

So, your church communication isn’t working like you think it should. Perhaps your congregation attendance is shrinking or many of them don’t know about the important ministry events. Sure, it could be communication staff issues, ministry problems, bad design, a lackluster reputation, or many other issues that could be blamed. But ultimately what...

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Dec 16 2019

4 Requirements for Personas

BKFS
Audience, Communication Strategy, Community, Personas
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A communication persona is a focused community group that you’re targeting with a particular message based on a stereotypical description that encompasses their needs, concerns and goals. Your church needs to define them. It’s the easiest way to connect with your community! To successfully reach people with a product, ministry, or service, persona...

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Dec 02 2019

The 12-Days of Communication

BKFS
Audience, Communication Strategy, Community, Personas
0 Comments

The countdown is on. What if it only took 12 days to establish an effective Church communication strategy? What if it just took a couple of weeks of intense attention? Just imagine where you can be. So many in your community would know about your ministry and actually be interested! Or at...

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BE KNOWN FOR SOMETHING | Discover Your Thread

Church, discover your thread. You’re known for something. Control your church brand by understanding community and developing a communication strategy to reach them.

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