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Be Known for Something : Discover Your Church Communication Thread / Content (Page 2)

Jan 14 2019

(Short) Checklist so People Will Receive Your Communication

Announcements, audience, audience engagement, Communication Strategy, Communications, Community, Content, email, engagement, Persona, Social Media

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Sad truth: People aren’t paying attention to most (church) communication. In fact, most people are only half-listening or half-reading. An exasperated church communicator recently asked me, “how do you change this trend!?” Stop wasting people’s time. That’s the easy answer. Then, after a little thought, I added “there’s probably 4 things you have...

Dec 17 2018

3 Free Ways to Improve Your Website by Spring

BKFS

audience, Communications, Community, Content, Website Design

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I’ve found that the winter is a great time for refreshing things. And your website needs your attention. Why do I know this? Because every website needs constant updating and quickly becomes lackluster. Since Easter is just around the corner, why don’t you commit to making your website amazing in the next...

Dec 10 2018

3 Ways to Say Merry Christmas to a Congregation

BKFS

audience, audience engagement, Communications, Community, Content, email, engagement, Social Media

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Christmas is in a few weeks! In the hustle and bustle of the shopping season, we often hear many saying Merry Christmas and Happy Holidays but the more we hear it, the more the importance of it fades. When a church or pastor says it, is there a way to make it...

Oct 29 2018

3 Church Website Home Page Issues To Resolve (Now)

BKFS

Content, Digital Hub, Website Design

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I keep hearing that a church website is the front door to a church. True; since very few people in your community will ever make it to the door. Sadly, either door. This is the unfortunate reality with church attendance. And with church websites. Mostly your church congregation will seek to enter. So...

Oct 08 2018

Your Staff Web Page is Crucial (How to Improve It)

BKFS

audience, audience engagement, Community, Content, engagement, Leadership, Website Design

2 Comments

Your website should be the center of your digital communications. Everything should rely on it: to inform your congregation and to engage your community. Most will approach a website for answers. Check your analytics (data that’s kept to see where people click on your website) and you’ll probably discover (if you have one)...

Oct 01 2018

4 Daily Social Media Hacks

BKFS

Apps, audience, Communication Thread, communications calendar, Content, engagement, Social Media, Thread

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Every church should be building an online audience with social media. Done properly, every church should have more people following their social media accounts than attend on a weekly basis. The channels have been created and most of your community is scrolling on it right now. What are they looking for? Something...

Aug 27 2018

Are Church Emails Worth the Effort?

BKFS

audience engagement, Communication Strategy, Content, Digital Hub, email, Website Design

1 Comment

A church recently lamented that they only have a 14% open rate for their emails. Plus their click-through rate was extremely low. Their church communicator was wondering, “is it worth the effort?” It’s a great question. It’s a bigger issue though. Much like a parent who’s telling their teenager something, if the teen...

Aug 13 2018

“Leave Me Alone!” (3 Essentials a Church Must Do)

BKFS

audience, audience engagement, Content, engagement, Social Media, Website Design

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I fly a lot, and I pray before each flight that God would allow me to have an effective conversation with the person next to me. Effective? That means I’ll represent the Church in a good light and talk about Jesus or faith somehow. Occasionally, the Holy Spirit prepares the stranger and,...

Aug 06 2018

10 Simple 10-Minute Communication Tasks (you can do now)

BKFS

audience, audience engagement, Communications, Community, Content, engagement, Social Media, Website Design

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I’m a goal-oriented person (who loves accomplishing dreams). I’m also a creative (who has a tendency to procrastinate). I’m also a passionate communicator who loves the church. I’m also often conflicted (I feel constant tension about “getting it all done” and “I need more time to get it right”). I often get...

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