The little bitmapped symbol is everywhere, but how do you generate a QR code? Even more, how does the church use them effectively? Or should they? The short answer is “yes!”. Here’s why. Basically, the QR code should be used any time you want to take the congregation to digital content from an...
Your Church perception matters. What you’re known for is critical if you want people to pay attention to you, engage with you, or believe what you say. Did you know you can control church perception? It’s called church marketing. No, it’s not evil or sinful. It’s not about getting profits or gaining power....
“We don’t need marketing, we’re a church!”, said the Pastor. Sure, it was awhile ago but it was said with such intensity that it rattled me. Is marketing wrong? Does the Church need marketing? The short answer: YES! Many people think that marketing is just for businesses and leads to profitability. Well, maybe it...
