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Why a Church Naturally Does Social Media Well. But Doesn’t.

It’s been several years since we realized social media is a valid means of church communication. Many have adopted Facebook, Twitter, and Instagram as their channels. Some have been brave by using SnapChat, Pinterest, and Linkedin. And there are so many others! Which channels should the church be using? Surprisingly, the church should...

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Churches Vanish for this One Reason (Here’s the fix)

Research shows that thousands of evangelical churches close their doors annually in America. The reason? Because their congregations have stopped valuing or understanding the benefit of the local church. We must stop this. People in the community regularly drive past empty church buildings and don’t miss anything. Many don’t even know who...

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3 Fall Communication Essentials to Decide Now

We’re about two months away from your church “fall launch”. It’s vacation time for you and your congregation, so you deserve to relax, right? Nope. Not unless you have everything in order for the fall already. Most church communicators aren’t fully prepared from the discussions I’m having with them. So, before you head...

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Pastor, What Should You Be Known For?

While scrolling on social media, you’ll see name after name on your wall. You probably don’t have to read their posts to know the probable content they’ve written. Everyone’s known for something. Mention a well-known Pastor and you can probably name their book theme or what they’re known for. Rick Warren: Purpose Driven....