Church Branding
Controlling Your ThreadWhat is Church Branding?
Church Branding is consistently controlling what you want to be known for (your brand thread) as well as your visual controls (logo, fonts, colors, designs). Church branding allows you to be recognized and chosen for meeting their needs.
It allows your congregation (internal audience) and community (external reach) to engage with your ministries because you’re known for something they find relevant and needed.
Done properly through our system, it provides words for why your congregation attends so they can communicate it better for word-of-mouth promotion. Since the thread (what you’re known for) should quickly connect to the Gospel, your church branding is an excellent foundation for evangelism and discipleship.
Have other questions? Check out the answers to our Frequently Asked Questions.
Your Church Branding is critical for Communication
Church branding is more than your logo. Your brand is actually your thread. The logo is simply a visual so people will quickly remember your brand promise or story. Does your audience know who you are? What you look like? This takes a lot of control!
Not controlling the message, designs, fonts, colors, and stories? You don’t have a brand.
The Be Known for Something® team (through the Church Branding System) creates a professional brand your congregation and community will love:
- Simple memorable design that’s easy to manage
- Unique and representative of your thread
- A simple 1-pager brand guide (graphic standard) to know your controlled fences
- We help you set up a manageable communication strategy with Coaching
Check out our Complete Church Branding System. It includes Audience Research, Branding Retreat, Thread, Logo System, Strategy, and Communication Coaching. Everything you need!
How We Help Churches with Branding and Rebranding
Built WITH you!
BRANDING SYSTEM
Proven church branding system: audience research, thread discovery, logo system, and coaching so you wisely use your brand and strategy.
Components
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Demographics
Mystery Visit
Focus Groups
Branding Retreat
Personas
Thread Discovery
Logo System
Style Guide
Tools Coaching
Audience Research
Branding Retreat
Logo System
Coaching Retainer
More Info
Pricing
Guided by an Expert
COACHING
RETAINER
With the heart of a teacher, expert Communication and Branding Coach who’ll guide, motivate, & encourage in best practices.
Components
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Branding
Comm Strategy
Campaigns
Generosity
Comm Tools
Social Channels
Demographics
much more…
Package Discounts
Start
Accountability
Ongoing
Coaching Info
Coaching Pricing
Discover Improvements!
WEBSITE
AUDITS
Have an expert audit your website (the center of your digital hub) with an explanation of recommended improvements. Or go even deeper into content SEO!
Options
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1-Hr Website Assessment
or
Three 1-hr Session SEO Audit & Coaching
Delivered on Zoom
Do you Dare?
Include your team
Prepare to take notes
QnA time
More Info
Schedule Web Assessment
SEO Audit/Coaching Pricing
We ❤️ Our Clients
Be Known for Something is passionate about finding your unique thread and then communicating it creatively to others. When you're unique, you stand out from the crowd, and Mark shows you how to do that!
Be Known For Something helped at a key pivot point. We wanted a streamlined, simplified approach and Mark brilliantly facilitated discussion with timely advice to finding our ministry thread. We renamed and got clarity for helping churches “go beyond survival”. We’re now positioned to do enhanced work for years to come!
"Be Known for Something took the time to understand not only our passions but also the people God has called us to reach. Their insights, thread, and strategy that followed have been profoundly helpful to our church."
“I buy into working with {Mark and BeKnownForSomething} 100%. They helped change the trajectory of our church in a significant way.”
"Mark is a kind and thoughtful person who can be a guiding light for those who are just starting out and for those who just need to broaden the scope of those they wish to serve."
Mark MacDonald’s (BeKnownForSomething’s) work is relevant and contextual for where and how the church should communicate and inspire in this digital age. His skills are scalable for churches of any size. We all should be listening!