Church Branding
Controlling Your ThreadYour Church Branding is critical for Communication
Your Church branding is more than your logo. Your brand is your thread. The logo is simply a visual so people will quickly remember your brand promise or story. Does your audience know who you are? What do you look like? This takes a lot of control.
Not controlling your message, designs, fonts, colors, and stories? You don’t have a brand.
Our agency team (through our Church Branding process) creates a professional brand that your congregation and community will love:
- Simple memorable design that’s easy to manage
- Unique and representative of your thread
- A simple brand guide (graphic standard) to know your controlled fences
- Ongoing Team coaching
Check out our full Branding agency process. It includes Research, Personas, Thread, Logo, Strategy, & Communication Coaching.
How We Help You with Churches Branding (Rebranding)
We do most of the work for you
AGENCY
Proven church branding process: audience & thread discovery, logo, and complete communication strategy.
Components
•
Brand Assessment
Demographics
Mystery Visit
Leadership Summit
Personas
Thread Discovery
Logo Suite
Style Guide
Comm Strategy
Digital Hub
Tools Coaching
Discover Audience
Build Your Brand
Communication Strategy
Process Info
Process Pricing
Let’s do the work together
RETREAT
Unify ministries in a fast-paced intensive audience and thread discovery to fast-track church branding.
Components
•
Demographics
ChMS Analysis
Personas
Thread Discovery
Leadership Unity
Initial Strategy
Ministry Dreaming
BKFS Swag
3 Fun Workshop Days
Optional Add-ons
Mystery Visit
Logo Package
Focus Groups
Followup Retainers
Retreat Info
Retreat Pricing
Learn with other churches
GROUPS
Learn in a cohort-style group. Meet others, solve problems, & discover church branding strategies in six 1-hr sessions.
Components
•
Limited Size
Zoom-based
Worksheets
Homework
Email QnA
Expert-Led
Group Topics
Branding
Website
Strategy
Group Dates
Group Curriculum
Groups: Register
Be guided by an expert
COACH
Heart-of-a-teacher Communication & Branding Coach who’ll guide, motivate, & encourage in best practices.
Components
•
Branding
Comm Strategy
Campaigns
Generosity
Comm Tools
Social Channels
Focus Groups
Demographics
much more…
Package Discounts
Accountability
Ongoing
Empowerment
Coaching Info
Coaching Pricing
We ❤️ Our Clients
Be Known For Something helped at a key pivot point. We wanted a streamlined, simplified approach and Mark brilliantly facilitated discussion with timely advice to finding our ministry thread. We renamed and got clarity for helping churches “go beyond survival”. We’re now positioned to do enhanced work for years to come!
"Be Known for Something took the time to understand not only our passions but also the people God has called us to reach. Their insights, thread, and strategy that followed have been profoundly helpful to our church."
“I buy into working with {Mark and BeKnownForSomething} 100%. They helped change the trajectory of our church in a significant way.”
"Mark is a kind and thoughtful person who can be a guiding light for those who are just starting out and for those who just need to broaden the scope of those they wish to serve."
Mark MacDonald’s (BeKnownForSomething’s) work is relevant and contextual for where and how the church should communicate and inspire in this digital age. His skills are scalable for churches of any size. We all should be listening!
Mark delivered more insight and value in one hour than anyone I’ve ever met with or hired. I’ve done these drills many times with marketing folks who make big promises but give you stuff you already know. What makes Mark different is the amount of homework and analysis he did. He found details that I wasn’t even aware of. He was respectfully blunt and gave me positive steps forward. I was both motivated and equipped to begin taking control of my brand.