Church Focus Groups

Know Your Audience’s Heart

Church Focus Groups (Listening Groups)

Discover their hearts

Effective communication (and leadership) rises and falls on how well you know your audience. As a result, Church Focus Groups help you listen to discover an honest opinion!

Church focus groups are the easiest way to hear the heart of your congregation (and community). Get their honest and candid ideas. Engage with us:

  • Professional church listening groups
  • Conducted by a Pastor of Communication
  • Exceptional church focus group experience
  • Afterward, learn from age-graded reports

Mark MacDonald, bestselling author, and communication specialist has conducted church focus groups for 3 decades.

Finally, Be Known for Something is now offering church focus groups as a standalone service and is still part of our award-winning church branding investigation package.

You NEED Church Focus Groups. Here’s Why:

  • before Hiring a Pastor
  • launching New Leadership
  • part of Ministry Relaunch
  • starting a Church Branding project
  • closing your church’s backdoor
  • showing you care about them
  • for congregation assessment
  • to identify problems and solutions

You’ll Discover:

  • What brought them to the church?
  • Things that keep them?
  • What is the church known for?
  • Would they improve anything?
  • What keeps them from attending?
  • Why are people leaving?
  • Are you communicating enough?
  • Is the church missing something?
Church Focus Groups


Pastor, imagine what you can do with this info!

Hear hearts; adapt ministry.

In Person Church Focus Groups

In-Person Groups

Groups in your town
Totally in-person

Package of 4 Focus Groups


  • Leadership Interview
  • ChMS Analysis
  • Demographic Recommendations
  • 3 Generational 1-Hr Focus Groups
  • 1 Community 1-Hr Focus Group
  • Church Focus Group Report
  • Ministry Recommendations
  • Optional Church-wide Survey
  • Available Virtual or In-Person
Church Focus Groups Virtual Zoom

Optional Virtual Groups

Conducted on Zoom
COVID safe and easy


Includes: Initial Meeting, Recommendations for Groups, Digital Invitation for Participants, Focus Group Meetings, Comparison Report, and Recommendations

Starting at $5500 for church focus group package (up to 4)

(additional groups: $1300 each)

Special prices for churches with <500 members

Free Download

Learn From Us

Be Known for Something Resource PDF

12 Discoveries from Unchurched Focus Groups (PDF)

After decades of listening to (unchurched) community focus groups, the Be Known for Something team compiled 12 EYEOPENING DISCOVERIES that every church needs to hear.

Most Influential Church Branding Agency Award - Be Known for Something

Meet the Be Known for Something Agency!

Now that you’ve read the book, let us introduce the award-winning Church Communication Agency! Like the book, we help 100’s of churches discover their thread. We love putting the book into practice!

Want to discover your thread and create a relevant and needed church brand? Choose from one of our products:

Let us know how we can help! We’ve been branding and rebranding churches for 20+ years and we’d like to help you. If you need to talk with us and discover what the next step is for your ministry, please schedule a Discovery Call now.