An effective church logo branding process will solve communication problems, and establish a messaging strategy based on a solid church brand, in order to reach your community for Christ.
For over 20 yrs, Be Known for Something has provided award-winning Church Logo Branding and Church Communication direction to churches, non-profits, and organizations.
Our process is simple with extraordinary results. See some examples of our award-winning work!
1. RESEARCH Discover your audience (internal and external) with Demographic Research and Focus Groups
2. BRANDING Build your church brand (what you should be known for, logo, style guide)
3. COMM STRATEGY Train you with a practical communication strategy for a solid Digital Hub (web, social media, email)
Option 1: Our complete agency process takes approx. 6-9 months where we do the work FOR you (we can work to a deadline).
Option 2: We do the church branding process together (hybrid). Often a Retreat starts this!
Option 3: We coach you or your team to do components of our full process (holding you accountable).
Discover Your Audience! Identify your true reach area, analyze custom demographic community research, and hear from eye-opening congregational focus groups.
Build Your Brand! Discover your branding thread (seen as relevant and needed), and get a professional church logo, and a church branding guide for practical usage.
Communicate and Be Heard. Establish an effective church communication strategy so that you’ll have a better website, engaging social media, and emails that are opened.
Church Brand Retreats: The fastest way to a Church Brand. Be motivated in this fast-paced 3-day leadership intensive. Discover Audience Demographics, Thread, and start a Communication Strategy.
Learning Groups: Choose between one or all of our small groups (Branding, Website, Strategy) and join other churches in six cohort-style motivational sessions. It’s always fun to learn together! Expect homework!
Monthly Retainers: Communication is complicated! Our retainers allow you to have professional guidance and accountability as you practically establish your church communication strategy.
We teach every component we practice daily:
leadership • church branding • communication • strategy • assessment
Be Known For Something helped at a key pivot point. We wanted a streamlined, simplified approach and Mark brilliantly facilitated discussion with timely advice to finding our ministry thread. We renamed and got clarity for helping churches “go beyond survival”. We’re now positioned to do enhanced work for years to come!
"Be Known for Something took the time to understand not only our passions but also the people God has called us to reach. Their insights, thread, and strategy that followed have been profoundly helpful to our church."
“I buy into working with {Mark and BeKnownForSomething} 100%. They helped change the trajectory of our church in a significant way.”
"Mark is a kind and thoughtful person who can be a guiding light for those who are just starting out and for those who just need to broaden the scope of those they wish to serve."
Mark MacDonald’s (BeKnownForSomething’s) work is relevant and contextual for where and how the church should communicate and inspire in this digital age. His skills are scalable for churches of any size. We all should be listening!
Mark delivered more insight and value in one hour than anyone I’ve ever met with or hired. I’ve done these drills many times with marketing folks who make big promises but give you stuff you already know. What makes Mark different is the amount of homework and analysis he did. He found details that I wasn’t even aware of. He was respectfully blunt and gave me positive steps forward. I was both motivated and equipped to begin taking control of my brand.