Determination

Discover Your Thread

We identify and describe your key communication personas. Focus groups allow your congregation to speak their needs. Then we create a professional church brand thread that your community will notice.

 

Deliverables Include:

Be Known for Something

  • Needs Assessment
  • Audience Personas
  • Persona Descriptions
  • Focus Groups
  • Thread Discovery
  • Logo Suite
  • Brand Foundation

 

With your new brand approved, we want to communicate it effectively to your personas. Today, that requires an effective strategy and Digital Hub tools. Go to Communication

Download an overview of our BeKnownForSomething process and see our pricing ranges.


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Services

CONSULTATION

Individual components of our process are available by the hour or based on a custom consultation request. Contact us.

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COACHING

Want to be taught a communication or tool process? Custom individual or small group video conference coaching is available.  Contact us.

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WRITING

We write hundreds of articles for magazines and blogs as a national voice for effective church communications. We also write/edit content for communication materials.  Contact us for rates.

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STUDIO

Formerly PinPoint Creative, the BeKnownForSomething Studio is available as a full-service creative agency to produce work for your brand.

Creative Concept • Design • Online Experience • Website Development

 Contact us for custom quotes

Featured Download

10 Commandments for Church Websites

Testimonials

Mark delivered more insight and value in one hour than anyone I’ve ever met with or hired. I’ve done these drills many times with marketing folks who make big promises but give you stuff you already know. What makes Mark different is the amount of homework and analysis he did. He found details that I wasn’t even aware of. He was respectfully blunt and gave me positive steps forward. I was both motivated and equipped to begin taking control of my brand.

Rex Miller - Author, Speaker, Thought Leader rexmiller.com

Practical application with a good theory. Best presentation of the day! Gave me hope that there is a way to be effective in what I do and make people happy and people actually get info.

- WFX Worship Facilities Expo Attendee

By helping us better understand the needs of our community, BeKnownForSomething (created)…ministry solutions that attract and influence our community for Christ

Noble S. Mosby - Dir of Media & Communications First Baptist Jonesboro, Atlanta (Pastor Mel Blackaby)

Mark MacDonald has been an essential part of our Conference and Publications…his understanding of church communications… is irreplaceable for us and our audience. Mark has a keen observation of social media trends, technology trends, and creative marketing… that continues to have a draw in this market

Jim Wagner - Vice-President, WFX and EH Events and Publisher, EH Publishing

I found Mark MacDonald's presentation to be informational and useful.

Taniesha Whorton - Church Technology Conference Attendee, Atlanta

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