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Be Known for Something Leadership

Mark MacDonald

Founder, Sr Church Branding Strategist, Speaker, Author

Mark MacDonald has a teacher’s heart in his leadership role. He loves churches and is dedicated to improving church communication strategy so more will be reached for Christ.

  • 35+ yrs of advertising, comm, design, writing, speaking
  • Communication Pastor and Sr. Church Brand Strategist
  • National Executive Director of Center for Church Communication (Church Marketing Sucks, Creative Missions, etc.)
  • Former Dir of Church Communication for one of the largest church consulting groups
  • Former Strategic Communication Catalyst for 3000 Florida Baptist Churches
  • Creative Director & Brand Strategist for churches since 1990
  • Sr. Creative Director at one of eastern Canada’s largest ad agencies
  • Award-winning Communications (BCAs, Hermes, Davey, Summit, Mercury, T-CAAN, etc.)
  • Inducted into The Church Network Hall of Fame (Contribution to the National Church)
  • Written 800+ published church communication articles
  • Author of Be Known For Something: Reconnect with Community by Revitalizing Your Church’s Reputation (2017); Post-COVID edition (2022)
  • Speaker at church, business, communication national conferences (See Speaker Kit)
  • Most Influential Church Branding Agency Award (CV Magazine: North America)
  • Former Dir of Communication at a large Texas church
  • Bible Teacher (class of 160+)
  • Married to Tammy (’90); 2 sons (Calgary/Nashville)
Church Leadership Church Communication Speaker for Conferences Mark MacDonald

Mark MacDonald is available for Speaking and Workshops

Speaking Information

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Sr. Church Branding Strategist

Seen at these
2023 National Church Conferences

RECHARGE Jacksonville Mar
WORSHIP TECH Liberty Univ June
WAVE FALL Louisville Sept
TCN Comm Fast Track Dallas July
CFX Conf Dallas Oct
SALT Creative Conf Nashville (TBD) Nov
Church Tech Summit Nashville Oct
WAVE Orlando Jan
CFX Essentials Charlotte April
SBC New Orleans June
Creative South Mar
… and more to be announced soon

Be Known For Something Teaching

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Church Branding Speaker

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We teach every component we practice daily:

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Book | Be Known For Something | Reconnect with Community by Revitalizing Your Church's Reputation | Post-COVID edition | Church Branding and Church Communication

#2 Amazon Bestselling Book in Church Leadership (Church Branding)

Mark MacDonald’s Bestselling Book about Church Leadership and Church Branding

Be Known for Something

Reconnect with Community by Revitalizing Your Church’s Reputation

Mark MacDonald, one of America’s leading voices about effective church communication, reveals steps for a church to reconnect with their community: by revitalizing your church’s reputation.

Be Known For Something uses fascinating stories to help you discover a unique communication thread that will:

  • Revitalize your church reputation
  • Simplify church messaging
  • Tear down ministry silos
  • Attract people to your church
  • Get your congregation to return

Pastor and Church Communicator, if practiced properly, it’s the answer to engaging your congregation and encouraging church growth from your community.

The book is an easy-to-lead, easy-to-read framework that ends each chapter with questions needing answers before moving to the next chapter. Enjoy challenging your church staff or congregation to discover your thread with Be Known for Something.