Promotional information and downloads, Mark MacDonald bios for publication, and downloadable headshots.
Mark MacDonald is Church Brand Strategist for Be Known For Something, a national church communication and branding agency, coaching pastors and churches to become relevant in their community.
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plus dozens of Podcasts like:
Sunday to Sunday
Stewardship of YOU
Church Leader Insights
Church Marketing Ideas
CFX Connections
Seminary of Hard Knocks
Twelve Thirty Media
and more
Talk Less; They’ll Listen More
Convert Online Guests to In-Person Worshippers
Discover your Thread!
“Be Known for Love” — Jesus
Social Media to Talk about Jesus
Tips for Better Email Comm
Evangelize Community Better
Simple Church SEO Principles
Your Website Sucks. Improve it.
Flight Talks: Learn to Love Others
SEO Best Practices for the Church
Discover Community Differently
How to Be Heard through the Noise!
Comm: The Bible Says A Lot
Mystery Visit Findings
and more including:
Church Branding
Church Data Findings
Communication Strategy
Tools (Email, Social, Web, Print)
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Creative and Short
Church + branding + communication + bestselling author + creative + consultant @bknown4 + executive dir @cmsucks + speaker // branding thread + churchcomm strategy
Short (68 words)
For 30+ years Mark’s worked in Branding, Advertising, and Communication. Now focusing on helping churches communicate effectively as a brand strategist, bestselling author, engaging speaker, and a (heart of a teacher) consultant with his agency, Be Known for Something. He also serves as Executive Director of Center for Church Communication.
He’s sought for his church branding, marketing communication, and business insights, on-the-spot website assessments, and practical storytelling.
or
Short (70 words)
Mark MacDonald is Founder, Church Branding Strategist for Be Known For Something, a national church communication and branding agency, coaching pastors in 1000s of churches to become relevant in their community. He’s a bestselling author, written 800+ magazine articles, and is the Exec Director of Center for Church Communication. Over 30+ years, Mark has served as Pastor, Marketing VP, Creative Director, Speaker, and Strategist.
Longer (119 words)
Mark MacDonald is Church Branding Strategist for Be Known For Something, a national church communication and branding agency, coaching pastors and churches to become relevant in their community. He’s the bestselling author of “Be Known For Something” (beknownbook.com), has written 800+ magazine articles, and is the Exec Director of Center for Church Communication (Church Marketing Sucks, Creative Missions, etc). Over 30+ years, Mark has served as Pastor, Marketing VP, Creative Director, and Strategist; in one of Eastern Canada’s largest agencies, his own agency, for the 3000+ Florida Baptist churches, and most recently at one of the largest church consulting groups. He and Tammy, his wife of 30 years, have 2 grown sons in Calgary and Nashville. Follow him: @markmac1023
Why You Need Church Branding
Short Agency Description
Be Known for Something coaches Pastors, Ministry Leaders, Non-Profit Leaders, and Church Communication Teams to effectively communicate what they’re known for in a trusted structure with relevant communication channels and methods. As brand developers and strategists, the agency helps churches be known for something relevant and needed so their communities will hear about the Gospel message of Jesus Christ. Read their bestselling book: BeKnownBook.com. The agency offers assessments, coaching, and online groups about branding, strategy, online giving direction, and tool strategy (social media, websites, print, etc).
or email Mark to request other material
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Everyone seems to be yelling. I’m not talking mean yelling because there’s “good” ...
Do you wonder if you’re wasting time on your church social media content? You could be i...
When leading a ministry online, there are many differences from leading an in-person minis...
Be Known For Something helped at a key pivot point. We wanted a streamlined, simplified approach and Mark brilliantly facilitated discussion with timely advice to finding our ministry thread. We renamed and got clarity for helping churches “go beyond survival”. We’re now positioned to do enhanced work for years to come!
"Be Known for Something took the time to understand not only our passions but also the people God has called us to reach. Their insights, thread, and strategy that followed have been profoundly helpful to our church."
“I buy into working with {Mark and BeKnownForSomething} 100%. They helped change the trajectory of our church in a significant way.”
"Mark is a kind and thoughtful person who can be a guiding light for those who are just starting out and for those who just need to broaden the scope of those they wish to serve."
Mark MacDonald’s (BeKnownForSomething’s) work is relevant and contextual for where and how the church should communicate and inspire in this digital age. His skills are scalable for churches of any size. We all should be listening!
Mark delivered more insight and value in one hour than anyone I’ve ever met with or hired. I’ve done these drills many times with marketing folks who make big promises but give you stuff you already know. What makes Mark different is the amount of homework and analysis he did. He found details that I wasn’t even aware of. He was respectfully blunt and gave me positive steps forward. I was both motivated and equipped to begin taking control of my brand.