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Be Known for Something : Church Branding / Search results for "communication strategy" (Page 5)

Be Known Process

Church Brand and Communication Implementation The BeKnownForSomething communication process consistently delivers results. It's a simple 3-step process: We research your reach area; provide a demographic binder of data about your actual community while comparing it to a 5-year projection. A mystery visit discovers your current congregation and potential for growth. more We identify and describe your key communication personas. Focus...

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Home

Focus Your Church Communication • Discover Your Thread Developing an effective church brand isn't easy. In the same way, church communication has many complexities. Keeping your congregation informed is a challenge alone! Then, connecting to your community so they pay attention is complicated. That's why for 20 yrs we've been 1 of the leading national...

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Important Open Letter to Church Communicators

Dear Church Communicators, For almost three decades I’ve worked in this crazy, ever-changing field. I jumped into it the moment I saw Darrin Stephens (played by Dick Sargent) in the original Bewitched TV series. He was an “ad guy” who was always put on the spot in front of his clients as he tried to…

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Stop Your Church From Singing This Way!

I was walking in a park and heard musical tones from the other side of a treed area. A brass instrument and drums, I think. I thought I heard some singing too. There was really no way to make out the song. Nothing sounded like it was mixed properly.  Our churches do the same thing….

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What Can I do With a Limited Budget?!

“Help. Our church needs better communications but I’m not sure where to start with our limited budgets”, said a Pastor at a recent conference. Church communications is a hot topic!  I’ve just finished speaking at several national church conferences and people want to know where to start. Or continue. Budgets. The mere mention sets church…

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Andy Griffith: What He Was Known For

Andy Griffith died this week. The reports mention Mr. Griffith’s hometown TV show named after him. Or they mention his other famous character, Matlock. Why? Because he was “known for” being an actor. An entertainer. Did you know he was also a gospel singer, a writer, a producer, a father, a grandfather… and the list…

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What’s all the Fuss about Facebook?

It seems that everywhere I turn, people are talking about Facebook, LinkedIn or Twitter. Social networking has finally reached the mainstream. This past week, I spoke to some business owners at an NACDB (National Association of Church Design Builders) member meeting in Phoenix about this “new” phenomenon. It was interesting to watch emotions (anything from…

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4 Ways to Peacefully Understand your Church Communicator

Weekly I hear concerning stories from Pastors or church leaders. They often start with something like, “We have a church communicator who just doesn’t seem to be working out”. Because I lead a large network of church communicators, I focus on what they should be doing better. However, I’ve found that many church leaders don’t…

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Determination

We identify and describe your key communication personas. Focus groups allow your congregation to speak their needs. Then we create a professional church brand thread that your community will notice.   Deliverables Include: Needs Assessment Audience Personas Persona Descriptions Focus Groups Thread Discovery Logo Suite Brand Foundation   With your new brand approved, we want...

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