“You’ve got to try Bob’s restaurant! Their food has unexpected ingredient combinations!”, your friend says. So the next time someone asks “where should we eat?”, you suggest Bob’s. And then without thinking, you say “because I hear they have unexpected ingredient combinations”. You go and no matter how good the service, awesome...
Christmas 2016 has come and gone and now the ministry pause happens before the realization of 2017 hits us. After such a busy time of year, it's an excellent time to rest and start planning how the new year will be the best ever. If you’re like most active churches, there are many church...
All the signs are happening again. The restaurant near our office has changed ownership again (the 4th time in as many years). They've changed the business name, sign, and even painted a few things. The menu is a bit different; but most people in our community couldn't clearly define that. Mrs. Winners Chicken...
They say that "everyone" goes to church at Christmas. Can you imagine if they all did! Instantly, some concerns, of course, come to mind: What would they hear at each church? What message would possibly change their direction? Is telling the simple Christmas Story enough? What is the take-away benefit message of the Christmas Story? Does every Church...
My older son is graduating from High School in a few days. It seems like only yesterday that he was born. He entered the world at 10lbs 12oz. Talk about an impact! And he's been known for his leadership ever since. He always wanted (wants) to be first in line. First to try...
I just got back from talking with a large church in Atlanta area about their branding, marketing and communications. Driving the 6 hours both ways was a time of recharging for me. I like to be alone. Don't get me wrong, I value family and friendship, I love meeting with clients, I even enjoy...
My wife's baking an apple pie right now. The house is full of the wonderful smells. We all love to eat them. I'd pay a lot to eat her pie. Have you wondered why some companies are wildly successful (even in these economic times)? While some (perhaps you) are struggling? Most time, it...
