Recently, I was talking to someone about their ability to bake bread. He said, “it really isn’t that difficult”. Then I challenged him further and he admitted, “well, once you figure out how to get the yeast to rise properly”. Maybe this is why everyone doesn’t make bread, even though there’s something wonderful...
Every church should be building an online audience with social media. Done properly, every church should have more people following their social media accounts than attend on a weekly basis. The channels have been created and most of your community is scrolling on it right now. What are they looking for? Something...
I often hear “we’re the best kept secret” and then “if more people understood all the good things we had to offer, we’d be turning people away”. That’s a communication problem. And since the overwhelming majority of churches don’t turn people away on Sunday morning, we can assume one of two things: ...
I remember years ago, on a summer vacation, my parents stopped near a lake to take a break from driving and to allow our family to stretch our legs. My brother was probably picking on me so I’m sure my parents were the ones who needed the break from us! My Dad suggested...
I’m a goal-oriented person (who loves accomplishing dreams). I’m also a creative (who has a tendency to procrastinate). I’m also a passionate communicator who loves the church. I’m also often conflicted (I feel constant tension about “getting it all done” and “I need more time to get it right”). I often get...
I’ve committed my life to helping local churches become known for something so communities will understand that ministries should be included in their busy lives. It’s difficult for most of us since we’ve been active in the church world for years or associated with church culture. About a third of our communities don’t...
We’re about two months away from your church “fall launch”. It’s vacation time for you and your congregation, so you deserve to relax, right? Nope. Not unless you have everything in order for the fall already. Most church communicators aren’t fully prepared from the discussions I’m having with them. So, before you head...
A great church myth is “all Pastors are good communicators”. This sadly isn’t the case. Pastors may love Bible study, love God, and love sharing what God’s teaching them, but a lot don’t have good communication skills. A good communicator works on their craft (on top of their subject matter). Ensuring that...
How can it be already! It’s right around the corner. Summer. Depending on who you talk to, summer may have already started for families with college-aged kids. However, for most school systems, we’re starting summer vacation within only a few short weeks. Are you prepared? For the church there are 3 preparations...
