I recently had the privilege of speaking at the National Association of Business Administration (NACBA) general conference. So many people, churches, organizations, and businesses want to have relevance; and they need to control the perception of their organization. It all comes down to Choice. You need to have people choose "you" to be...
Yesterday was National Ice Cream day. So a group of our friends had an ice cream social last evening. We all brought ice cream, toppings or drinks. And had a ball while ingesting 1000's of calories. It was heaven. Looking at the table of ice cream choices, I had a huge choice. We...
After church today we started down the road. Normally we eat out each Sunday lunch. So I asked the "regular" question: "Where do you want to go?" I think you've been there. You really don't want anything in particular; no specific ethnicity of food. No one could make a decision. My wife mentioned, "We must...
Imagine if everything around you was the same. Exactly the same. All your friends: the same. Your meals. Your books. Your tasks. Your clothes. You'd be able to make choices easier, right? Actually it makes choices more difficult because there really is no choice. If all hamburgers were equal, then it really doesn't make...
I hate same-old; same-old. Although I love consistency. And thus the battle that happens constantly in my brain. I guess I should explain. Some things are so important to have consistency: things like wall colors (in a small house), fonts (within a brand), brand colors, design style sheets (like keyline strokes, margins and...
