As I visit churches across the country I realize that ministries have so much to communicate: events, promotions, services, requests and stories. Sadly, the more I research behaviors of church staff, I see we’re doing more and more while having less time to get it all done. Since we have limited time, we...
I speak all across the country to Churches and Pastors. Sometimes in large conferences but often to smaller groups. And everyone wants to talk about Social Media right now! I think we thought it would be a passing fad, but now that it’s caught on, 69% of a large group of business...
Churches are looking to save money. Offerings are down and budgets are being cut. Sound familiar? Lately we've received inquiries about what we consider the easiest thing to trim from a Church communications budget. It pains me to think that Churches want to communicate less -- you have so much that should be...
I was talking recently to a new client and he had a lot of skepticism about printed Direct Mail. "It costs a lot", he said. And it's true. But if you're getting results from it, it's awfully hard to say Direct Mail isn't worth it. But in this time of financial concern, where...
