Getting your church communication essentials accomplished is critical. Why? Effective communication rises and falls on how well you know your audience. So, the necessary communication essentials for your church? Establish a foundation to know your audience! Churches actually have two audiences: internal and external. Those who know you well (congregation) and those...
It's important to know how to do a church welcome during a Sunday service. Welcoming visitors properly is the first step to creating longtime new church members. Church growth starts by making people welcome! Based on the many churches I’ve visited as a "mystery visitor", here are 5 tips for ensuring first-time guests...
Church email mistakes abound as weekly emails are sent from many churches. Why do weekly emails make sense? Here’s why: after keeping your website up-to-date with upcoming events and opportunities, you need a regular communication tool that reminds people of what’s available for them on your website. Therefore, church emails are an important...
The proper naming of your church Christmas event can determine its success. People attend Christmas events for many reasons (secular and spiritual) and the name will be the first thing to get their attention. And hopefully will compel them to come. Or at least, to allow your event to not be ignored...
Sadly, common website mistakes abound on church websites. And we’re called to better! Let’s correct these online errors so our audience will find solutions and discover what they need on our websites. Today, most prefer getting information from a website. They don’t want to carry around a printed bulletin or remember where they...
If you’re trying to communicate the collecting of church offerings, don’t let your congregation down. Often in our services, the offering time has become relegated to a time for checking phones, the time for a musical selection, or seen as an abrupt interruption to the flow of worship. In other churches, it’s...
Church branding 101 are the basics that you can do-it-yourself (DIY). Many churches can’t afford to hire an agency, nor do they have someone qualified on staff, but they understand church branding is important. And it is! Remember, church branding is more than a logo. It’s understanding what you’re known for and deciding...
Want to improve your church bulletin? So your printed worship guide will be wanted and needed? You have an uphill battle since the print medium is dying. The vast majority receiving a bulletin don’t read it. Most throw it away while some churches conveniently provide recycle bins to save the planet from the...
Churches occasionally need to communicate location change. Why? Because the only thing consistent in life is change. Church locations and times often need adjusting. Best case? A church is expanding because their location can’t fit the growing current or potential audience. If a new building isn’t viable for the budget, then adding services...
