I’m sure you’re aware — in a month or so you have a big event happening or finishing. Is it too late to be thinking about effective communication? Yes. In all honesty, you need more prep time to get people interested and excited to attend. But what now? What are the last...
Almost every time I talk to a Pastor, I get the same response to the question about whether he’s pleased with the church’s website. “No” is the regular answer. It seems so clear. However, most Pastors don’t even visit their own church’s website except occasionally when they click on a social media link....
People want to discover the information they’re looking for, when they need it, in the easiest format preference possible. That’s why we’ve all grown attached to websites. We want some information and then quickly pickup our phones to find it online. But there’s nothing worse than getting to a webpage that has...
I fly a lot, and I pray before each flight that God would allow me to have an effective conversation with the person next to me. Effective? That means I’ll represent the Church in a good light and talk about Jesus or faith somehow. Occasionally, the Holy Spirit prepares the stranger and,...
Most churches have websites but sadly, most church websites are created so that many won’t be interested in looking at them. It’s a lot of wasted effort. Let’s fix that. Let’s commit to building our websites so that we deliver what people (your congregation and community) are looking for. That’s summed up in...
“It’s the front door to your church”. At least that’s what many are saying. But is it? Let’s make sure we understand our audiences first. Because they find this front door differently and open it for different reasons too. Every church has an internal audience (congregation) and an external audience (community). Our role...
It seems like spring just started but we’re almost into summer. Yes, time flies — especially when it comes to church communication. Summer brings added complication to your communication team: vacations, less attention from ministries, and your congregation drifts away from a regular schedule. Summer relaxes. Your communication team can’t. Here are...
Have you noticed? Products and services are dropping from existence regularly. Toys”R”Us have closed their doors entirely and more than 5000 individual stores closed across the country as major retailers decide it’s best for their bottom line. What’s happening?!? Even worse, 4000 evangelical churches disappeared from the United States. I wonder if many...
Many Pastors from smaller congregations are being tasked with getting a website together for their church. How are they expected to know everything about a website?! That’s usually when they call a consultant like me to help. Let’s talk website basics so you can do most of this yourself: Every website starts...
